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Fonts meaning9/15/2023 ![]() For many business owners and entrepreneurs, it comes down to your brand core, and the context of the typeface (i.e., where you're using a specific typeface or font style). That being said, there are some general best practices and principles to keep in mind. Putting It Into Action: Best Practices and Strategies for Effectively Using the Psychology of TypefacesĮvery brand is different, and the best brands sometimes break the "rules" in order to stand out in a crowded marketplace. ![]() The more spacious your font, the more relaxed or open your branding.
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